Phizziology

Phizziology – Dan Cray

10 Hydration Perks for Your Skin, Mind and Body

We all know hydration is important – you’ve no doubt heard it a thousand times. But let’s be real, when life gets hectic, drinking water is the first thing to slip your mind. You power through your morning coffee, smash a few meetings, and suddenly, it’s lunchtime… and you’ve barely had a sip of water. Sound familiar? You’re definitely not alone. Research shows that 60% of Brits drink less than a single glass of water a day [1] – yep, one glass. That’s a lot of parched brains and sluggish bodies trying to keep up with daily demands. But here’s the good news: the benefits of staying hydrated go far beyond just quenching your thirst. From glowing skin to sharper mental clarity and keeping your body in tip-top shape, hydration is the unsung hero of health and well-being. So, if you’ve been wondering, "Why is hydration important for the body?" or "How does hydration help your skin?", you’re in the right place. Here are ten ways staying hydrated supports your skin, mind, and body – plus practical tips to hydrate smarter. 1. Hydration Benefits for Skin: Elasticity and Wrinkle Reduction Water is essential for maintaining your skin’s elasticity and moisture levels [2]. When you’re hydrated, your skin cells function better, leaving your skin smoother, plumper, and less prone to irritation. Hydration also improves elasticity, helping to reduce the appearance of fine lines and wrinkles by preventing your skin from drying out [3]. Dehydration, on the other hand, causes your skin to look dull and tired, highlighting imperfections like dark circles and dry patches. Tip: Want glowing, hydrated skin? Start with water, but don’t forget hydrating foods like cucumber, melons and tomatoes. They’re over 90% water and loaded with vitamins and antioxidants that nourish your skin from the inside out. 2. Hydration for Mental Clarity and Cognitive Function Your brain is about 75% water, which makes hydration critical for mental clarity and focus [4]. Even mild dehydration – just 1-2% of body water loss – can impact cognitive performance, making it harder to concentrate, think clearly, and retain information. Studies show that staying hydrated improves reaction times, memory, and decision-making – crucial whether you’re tackling work, studying, or hitting the gym. Tip: If you often forget to drink water, set reminders on your phone or try a water-tracking app to keep yourself on track. Not a fan of plain water? Add a splash of flavour with citrus slices or fresh herbs like mint. For an extra boost, drop a Phizz tablet into your water bottle – it adds a refreshingly fruity taste and hydrates you 3x faster than water alone. Extra insight: Dehydration can also contribute to anxiety, low mood and irritability [5]. Next time you’re feeling low, grumpy or anxious, try a glass of water (or Phizz) before reaching for a snack or coffee. 3. Physical Performance and Energy Levels Hydration is essential for keeping your body moving and energised. When you’re dehydrated, blood flow to your muscles decreases, making physical tasks feel harder and increasing the risk of cramps and fatigue. It’s like trying to drive a car with no oil. Water also regulates body temperature, which is key during workouts or hot weather – because, let’s face it, nobody enjoys feeling like an overheated toaster. Tip: To hit your peak physical performance, drink water before, during, and after any activity. For longer or more intense workouts, replenish electrolytes with a glass of Phizz to help balance sodium and potassium levels and avoid muscle cramps. 4. Digestion and Detoxification Water plays a key role in your digestive system. It helps break down food, supports nutrient absorption, and keeps things moving through your intestines to prevent constipation [6]. Staying hydrated also assists your kidneys in flushing out toxins, ensuring your body gets rid of waste efficiently. Tip: Start your day with a glass of warm water with lemon. It’s a simple way to kick-start your metabolism, aid digestion, and keep your system running smoothly all day long. 5. Heart Health and Circulation Your heart pumps blood through your body 24/7, but dehydration makes its job harder. [7]. Without enough water, your blood thickens, forcing your heart to work overtime to circulate it. Over time, this strain can increase blood pressure and impact your overall cardiovascular health. Tip: Drink consistently throughout the day – especially before and after physical activity – to keep your blood volume stable and your heart happy. 6. Reduces Headaches Dehydration is one of the leading causes of headaches. When you’re dehydrated, brain tissues shrink slightly, pulling away from the skull and triggering pain. It’s one of your body’s earliest signs that you need more fluids. Tip: If a headache hits, drink slowly – chugging can overwhelm your system. Rebalance your electrolyte levels and rehydrate more effectively with Phizz to ease symptoms faster. 7. Hydration and Appetite Sometimes, you may confuse your body’s signal for water with hunger, which can lead to unnecessary snacking. Drinking water helps you feel fuller for longer, supports portion control, and reduces cravings [8]. It also boosts your metabolism, making hydration a simple but effective addition to any weight management plan. Tip: Drink a glass of water 30 minutes before meals to prevent overeating. Snack on water-rich foods like apples, celery, and watermelon for a hydration and nutrient boost that keeps you satisfied. 8. Sleep and Relaxation Hydration impacts how well you sleep. Without enough water, you may experience muscle cramps, dry mouth, or drops in blood pressure, all of which can disrupt your rest. Tip: Avoid loading up on water right before bed to prevent unnecessary trips to the loo. If nighttime muscle cramps are an issue, pair your hydration with foods high in magnesium and potassium, like bananas or almonds. You can also add a Phizz tablet to your water – it’s formulated with these essential nutrients to support muscle relaxation and keep those cramps at bay. 9. Immunity and Overall Health Water is essential for immune function as it helps maintain lymph fluid – a substance that produces white blood cells to fight infections [9]. Think of water as your immune system’s delivery truck, keeping everything moving and ready to take on intruders. Staying hydrated also improves your body’s ability to regulate temperature and flush out toxins. Tip: Up your hydration game during cold and flu season with warm, soothing drinks like herbal teas or broths, which are both hydrating and comforting. 10. Joint Lubrication and Mobility Cartilage in your joints is about 70-80% water, which means hydration is essential for flexibility and cushioning [10]. Dehydration can make your joints feel stiff or sore, especially after exercise or prolonged movement. Tip: Drink water consistently throughout the day to keep your joints lubricated. For added joint support, include omega-3-rich foods like salmon, chia seeds, or walnuts in your diet. Boost Your Skin, Mind and Body with Smarter Hydration The benefits of staying hydrated touch every part of your health – from hydration benefits for skin like improved elasticity to hydration for mental clarity and overall physical well-being. Staying on top of your water intake isn’t just about feeling better; it’s about giving your body what it needs to thrive. Pro Tip: For a hydration boost that works harder, try Phizz’s Daily 3-in-1 formula to stay hydrated, energised, and ready to crush whatever the day throws at you. References https://www.sheaoh.co.uk/how_hydrated_are_you_dehydration_in_the_w https://pmc.ncbi.nlm.nih.gov/articles/PMC4529263/ https://www.webmd.com/beauty/features/drink-water-skin https://pmc.ncbi.nlm.nih.gov/articles/PMC7271046/ https://www.verywellhealth.com/can-dehydration-cause-anxiety-8691598 https://www.mayoclinic.org/healthy-lifestyle/nutrition-and-healthy-eating/expert-answers/digestion/faq-20058348 https://pmc.ncbi.nlm.nih.gov/articles/PMC4121911/ https://www.healthline.com/health/dehydration-and-heart-palpitations https://www.health.com/lymph-nodes-8666424 https://orthopedicassociates.org/dehydration-and-joint-pain-how-your-hydration-is-affecting-joint-health/

Phizziology – Dan Cray

21 Days to Embed Your Hydration Habit

New year, new hydration vibes? If your water bottle’s been gathering dust, it’s time for a change. Staying hydrated might feel like another chore, but it doesn’t have to. With a little planning and a sprinkle of Phizz magic, building a hydration habit can be simple, satisfying, and even fun. Over the next 21 days, you can establish a hydration routine that works for your lifestyle, giving you more energy, focus, and balance. Ready to dive in? Let’s explore why hydration habits matter and how to make them stick. Why Hydration Habits Matter Hydration isn’t just a thirst quencher; it’s your secret weapon for staying energised, sharp, and glowing. Proper hydration ensures that water delivers oxygen to your cells, helping to combat fatigue and maintain energy levels throughout the day (1). It also supports cognitive function by aiding memory, focus, and mental clarity, which are critical for staying on task and productive (2). That post-lunch slump you feel? It’s not always the food coma – dehydration could be to blame. Even a quick hydration boost can work wonders for improving energy and clarity. Want to look your best while you perform at your best? Hydrated skin looks smoother, plumper, and less prone to dryness, as water helps maintain skin elasticity and texture (3). Beyond aesthetics, hydration plays a key role in digestion, enabling your body to absorb nutrients effectively and keeping your digestive system running smoothly (4). It also contributes to immune function by supporting the production of lymph fluid, which carries white blood cells that help fight infections (5). In short, staying hydrated boosts energy, sharpens focus, improves skin health, aids digestion, and fortifies your immune system, making it an essential cornerstone of overall wellbeing. Hydration Roadblocks: What’s Stopping You? Oops, forgot again. Busy schedules often mean water takes a back seat. Maybe you’re caught up in back-to-back meetings, and water is the last thing on your mind. Or perhaps you don’t feel thirsty until dehydration has already set in. Plain water can feel a bit... well, plain, and finding convenient options when you’re out and about can seem like a hassle. Life gets busy, habits fall through the cracks, and suddenly you’re powering through the day running on empty. These little slip-ups can add up quickly, sapping your energy, clouding your focus, and taking a toll on your overall wellbeing. If you’re wondering how to drink more water daily, or how to form a hydration habit that sticks, here’s the good news. A few small tweaks can make a big difference. With a few simple tweaks, building those hydration habits can go from "ugh" to effortless. Why 21 Days is Key for Habit Formation They say it takes 21 days to make or break a habit, and while that might not be a hard-and-fast rule, it’s a pretty solid starting point. As James Clear explains in Atomic Habits (6), the "21-day habit formation rule" is more of a guideline, but it works because it gives you enough time to establish consistency without feeling overwhelmed. When it comes to something as straightforward as drinking more water, 21 days is a sweet spot for turning effort into routine. The key? Break it down into small, manageable steps that you can actually stick to. Whether it’s sipping a glass of water with your morning coffee or keeping a bottle by your desk as a visual reminder, these micro-actions quickly add up. Over time, hydrating yourself stops feeling like a chore and becomes second nature – an easy, refreshing daily ritual you’ll stick to without a conscious thought. 21-Day to Hydration Glory Week 1: The Setup The first step to forming a simple hydration habit is awareness. Start your hydration journey by: Tracking your intake: Use a water-tracking app or a reusable bottle with measurement markers. Setting reminders: Schedule hourly phone notifications or use a smartwatch to nudge you to drink regularly. Starting small: Aim for one extra glass of water each day and build from there. Make it feel achievable. Not a fan of plain water? Add slices of citrus or a Phizz tablet to make it more enjoyable and boost your hydration efficiency. Week 2: Build Momentum With your reminders in place, it’s time to level up. Focus on: Morning hydration: Start each day with a large glass of water or a Phizz tablet as a daily morning ritual to rehydrate after a night’s rest. Hydrating early sets the tone for the rest of your day, and with Phizz, you’re not just hydrating – you’re fuelling your body with a powerhouse blend of essential micronutrients. As both a comprehensive multivitamin and a hydration booster, Phizz ensures you have everything you need to get ahead for the day. Pairing hydration with routines: Link drinking water to existing habits – for example, a glass of water after brushing your teeth, during your morning coffee prep or before each Zoom meeting starts. Staying consistent: Keep tracking your progress to stay motivated. Week 3: Cement the Habit By now, hydration should feel more natural. This week, focus on fine-tuning: Incorporating Phizz: Drop a Phizz tablet into your water during workouts, after a long journey, on hectic days, or whenever you want to jazz up your hydration with a refreshing burst of flavour and an extra boost of electrolytes and vitamins. Adjusting for lifestyle: Tailor your hydration routine to your daily activities. Keep a water bottle handy at work, in your gym bag, or on your commute. Celebrating progress: Acknowledge how much better you feel after three weeks of consistent hydration. Make it fun! Treat yourself to a stylish reusable bottle or experiment with new Phizz flavours to keep things interesting. Hydration Tips for Long-Term Success Staying Motivated Beyond the 21 Days Habit formation doesn’t stop after three weeks. To make your hydration habit truly stick, you’ll need to keep building on the foundation you’ve created. Here’s how to keep the momentum going: Tracking milestones: Celebrate hitting hydration goals like drinking 2 litres daily. Marking your progress helps you stay motivated and gives you a sense of achievement. Setting new challenges: Try adding more water-rich foods to your diet or extending your hydration goals. For example, challenge yourself to hydrate consistently during a particularly busy week. Involving others: Encourage friends, family, or colleagues to join you in staying hydrated. Sharing goals and progress makes the journey more fun and keeps everyone accountable. Your Forever Hydration: Phizz Phizz doesn’t just hydrate, it elevates. Our science-led formula is 3x more hydrating than water alone. Each convenient, travel-friendly tablet helps you to level up the power of plain water by combining electrolytes, vitamins, and minerals to supercharge your hydration. Whether you’re gearing up for a big presentation, or unwinding after a hectic day, Phizz fits seamlessly into your routine. But it’s not just about function – Phizz turns hydration into something enjoyable. With its refreshing, fruity flavour, it’s the perfect way to make sipping water more appealing. No more forcing down plain water; instead, you get hydration that works harder and tastes amazing. You need water to live. You need Phizz to thrive. https://www.tghclinic.com/post/the-role-of-hydration-in-your-daily-energy-levels https://www.cambridge.org/core/journals/british-journal-of-nutrition/article/effects-of-hydration-status-on-cognitive-performance-and-mood/1210B6BE585E03C71A299C52B51B22F7 https://www.wgh.org/news/the-power-of-hydration-why-staying-hydrated-is-essential-for-your-health-and-well-being https://www.wku.edu/news/articles/index.php?view=article&articleid=2330 https://www.wgh.org/news/the-power-of-hydration-why-staying-hydrated-is-essential-for-your-health-and-well-being https://jamesclear.com/atomic-habits

Phizziology – Bailey Thomas

54 Miles in 24 Hours

54 miles. 24 hours. Are you tough enough to handle the Cateran Yomp? A yomp is the military term for a long-distance march, and the Cateran Yomp is the biggest, toughest event of its kind. Even better, it’s in support of a great cause. Phizz will be supplying the brave yompers with the hydration, vitamins and minerals in their goody bags to get them through this gruelling march. Taking place on the 11 & 12th September 2021 in the foothills of the Cairngorm Mountains in Scotland, teams will battle through 54 miles in 24 hours across the rugged terrain of the Scottish wilderness. Silver or bronze distances are 36 and 22 miles respectively. This test of endurance is in support of ABF The Soldiers’ Charity, the Army’s national charity. The Soldiers’ Charity offer support for soldiers, former soldiers and their families for life. The organisation is one of the largest funders in the sector, supporting 60,000 people in 63 countries last year. The overall scale, breadth and range of their support is vast. They help very young serving families cope with a sudden bereavement or traumatic loss. They provide wide-ranging support to wounded soldiers, many of whom will need increasing financial assistance for decades to come. They provide help with housing, education and training for employment for soldiers and veterans of all ages. They are there for older veterans and their widows or widowers when they find themselves lonely or isolated. Think you’re up for the challenge? Sign up with friends, family, and colleagues to experience an unforgettable weekend whilst raising money for soldiers, veterans, and their families. Whichever distance you choose, you will get to test both your physical and mental limits whilst trekking through some truly breath-taking scenery. Learn more and register at www.soldierscharity.org/yomp.   

Phizziology – Bailey Thomas

A Statement Regarding Yorkshire County Cricket Club

The details that have recently emerged surrounding the treatment of Azeem Rafiq at Yorkshire County Cricket Club and the Club leadership’s subsequent handling of the matter are deeply concerning to us. At Phizz, we have a zero tolerance policy in regard to racism, discrimination and bullying, and though we are a small voice, we support Azeem. As a result, we have taken the decision to stand down our contract with the Club. 

Phizziology – Alex Nutman

Adding a Little Phizz in Leicestershire

Leicestershire County Cricket Club and Phizz once again join forces ahead of the 2022 campaign to help aid recovery and rehydration in order to increase player health, focus and performance throughout a grueling summer of cricket. Phizz initially came on board during the 2019 season, and following the pandemic, have decided to continue growing the relationship with the Running Foxes. Leicestershire saw a lot of growth on the field in 2021 and have received assistance from a number of different companies. Leading into the 2022 season, the club have identified rehydration and recovery as a key area to improve upon in order to continue to develop in the field. Yasmin Badiani, Physiotherapist and Head of Sport at Phizz commented: “We’re proud to have been chosen as the hydration supplement of choice by Leicestershire County Cricket Club’s medical team and are looking forward to being involved with the club for the upcoming season" Head of Strength and Conditioning at Leicestershire County Cricket Club, Alex Carrie said: “We’re extremely happy to be working with Phizz again for the forthcoming season. As a club it’s terrific to have Phizz onboard, we pride ourselves as being the hardest working club. How the lads recover after a game is a crucial part of that hard work and using Phizz to help with that recovery means we have the best recovery product". To find out more about Phizz please visit https://www.phizz.co The Club have a variety of commercial packages available, catering for all businesses. For more information about becoming a Partner, please get in touch with Commercial Manager, Tracey Branson, on 07825 756486 or email traceybranson@leicestershireccc.co.uk. 

Phizziology – Bailey Thomas

Apple & Blackcurrant Gets an Upgrade

New & improved! We’ve heard your feedback, and we must say, we’re great listeners. Recently, you may have noticed some upgrades to your favourite phizzy tablets. Firstly, we’ve heard your queries about the taste and unexpected orange hue of Apple & Blackcurrant. If you’ve tried it before, you’ve got to give it a go again, because we’ve greatly improved the flavour profile. And while we think our Apple & Blackcurrant is beautiful no matter what, our scientists have given it a makeover courtesy of natural beetroot powder. It is now a dashing shade of purple, perfectly coordinated to its tube.  Also, our scientists have supercharged our formula, packing all the goodness you expect from us into a single Apple & Blackcurrant tablet. In addition to making your Phizz go further, this wonder tablet now has fewer calories and a faster dissolve. We’re continually working to provide you with the best products and we hope you love these well-researched improvements. The new Apple & Blackcurrant has launched exclusively on phizz.co and Amazon Prime in our 20, 60 and 240 tablet sizes. This new Phizz formula is not yet available to purchase from all buying platforms and all sizes, but the updates are slowly rolled out across all retailers, so please bear with us and keep an eye out, as we can't wait to hear what you think!

Phizziology – Dan Cray

Electrolytes & Exercise: Why They’re Essential for Peak Performance

The Connection Between Electrolytes and Exercise When you exercise, your body relies on electrolytes to support muscle function and prevent dehydration. These essential minerals, including sodium, potassium, and magnesium, help regulate nerve impulses, hydrate cells, and contract muscles. As you sweat, your body loses electrolytes, which can impact your performance if not properly replenished. Whether you’re a seasoned athlete or just getting started with regular workouts, understanding the role of electrolytes during exercise can help you optimise your performance and recovery. How Exercise Affects Electrolyte Levels When you engage in physical activity, your body heats up and produces sweat to cool itself down. Sweat contains water and electrolytes, primarily sodium and chloride. During prolonged or intense exercise, especially in hot or humid environments, the loss of electrolytes can become significant. This depletion can lead to imbalances, impacting your energy levels, endurance, and even mental focus. Without adequate electrolyte replenishment, your body’s ability to function optimally during exercise diminishes. The muscles and nerves become less efficient, potentially leading to cramping, fatigue, and reduced performance. Common Electrolytes Lost During Exercise The main electrolytes lost during exercise include: Sodium: The most abundant electrolyte lost through sweat. It’s essential for fluid balance, nerve transmission, and muscle function. Chloride: Works alongside sodium to maintain fluid balance and support digestion. Potassium: Plays a vital role in muscle contraction and preventing cramps. It’s also important for maintaining proper heart function. Magnesium: Supports energy production and muscle relaxation to prevent cramping, making it crucial for both performance and recovery. Calcium: While less discussed, calcium plays a role in muscle contractions and can be depleted during extended periods of exercise. The amount of electrolytes lost can vary depending on factors such as exercise intensity, duration, and individual sweat rates. Athletes with higher sweat rates or those exercising in hot climates need to be particularly mindful of their electrolyte intake. The Impact of Electrolyte Imbalance on Performance Electrolyte imbalances can significantly affect physical performance. Here’s how: Dehydration: Electrolytes and water are lost through sweat, which causes dehydration. This then limits your body’s ability to sweat more, so your body loses the ability to thermo-regulate. As a result, your body can overheat, which can lead to heat-related illnesses like heat stroke. Muscle Cramps: A common issue during exercise, muscle cramps are often caused by low levels of potassium or sodium. Fatigue and Weakness: Electrolyte imbalances can lead to early fatigue, muscle weakness, and a general sense of tiredness, cutting your workouts short. Mental performance: Electrolytes also play a role in maintaining brain function. When levels dip too low, it can affect your concentration, reaction times, and decision-making abilities.You may also think that you are working harder than you actually are, which increases the more dehydrated you become.  To sustain performance and prevent these issues, it’s essential to maintain electrolyte balance during and after exercise. How to Maintain Proper Electrolyte Levels During Workouts Staying hydrated and replenishing lost electrolytes is crucial for maintaining peak performance. This is why Phizz’s Daily 3-in-1 is so vital during a workout. Here are some other key strategies to keep your electrolyte levels in check during exercise. Best Practices for Hydration Proper hydration starts before you even begin exercising. To avoid starting your workout dehydrated, aim to drink water throughout the day, especially in the hours leading up to physical activity. During exercise, aim to drink 7-10 ounces of water every 10-20 minutes, depending on the intensity of the workout and the heat. For longer workouts or intense sessions, water alone may not be enough to replace lost electrolytes. This is where electrolyte-enhanced beverages come into play. Electrolyte Drinks and Supplements Electrolyte drinks and supplements are designed to help athletes and fitness enthusiasts replenish lost minerals during exercise. Phizz provides a balance of sodium, potassium, and other key electrolytes without excessive sugars or artificial additives. Here’s how electrolyte drinks can help: Prevent Dehydration: By replacing lost fluids and electrolytes, these drinks help your body retain water, keeping you hydrated. Support Nerve and Muscle Function: Electrolytes like sodium, potassium and magnesium support nerve impulses, muscle contractions and prevent cramping. Boost Recovery: Drinking an electrolyte-rich beverage post-workout can help speed up recovery by replenishing what was lost during exercise. Foods and Drinks for Recovery Many foods and drinks can provide the electrolytes and hydration you need to stay balanced. Some options include: Coconut Water: Coconut water is a natural source of potassium and sodium and is an excellent choice for hydration. Fruits: Bananas, oranges, and avocados are packed with potassium, while watermelon and strawberries offer a hydrating boost. Vegetables: Leafy greens like spinach and kale provide magnesium, while celery offers a natural source of sodium. Nuts and Seeds: Almonds and pumpkin seeds are high in magnesium and can help maintain electrolyte levels. Smoothies: Blend leafy greens, coconut water, and bananas into a smoothie for a refreshing, electrolyte-rich recovery drink. Phizz Daily 3-in-1: Our low-sugar electrolyte drink can quickly restore lost sodium, potassium, and magnesium. Incorporating these foods into your diet can ensure you’re naturally supporting your electrolyte balance throughout the day. A balanced post-workout meal that includes protein, carbohydrates, and electrolytes can also speed up recovery and prepare your body for the next challenge. Replenishing Electrolytes After Intense Activity Having established just how crucial maintaining hydration is, it’s also important to note that the presence of electrolytes in rehydration solutions increases the efficiency and speed of water absorption into the body. Phizz is a great way to make sure your body is restored to healthy hydration levels in a shorter amount of time, leading to faster post-workout recovery. How Can Phizz Assist? Phizz provides a convenient, science-backed solution for maintaining proper hydration and electrolyte balance during and after exercise. With a unique formula that combines seven key electrolytes, vitamins, and minerals, Phizz hydrates your body 3x faster than water alone. Designed for athletes and fitness enthusiasts, Phizz helps you maintain peak performance by replenishing the essential electrolytes lost during exercise. Whether you’re hitting the gym, training for a marathon, or engaging in high-intensity sports, Phizz offers an easy and effective way to stay hydrated and recover faster. Phizz is trusted by professional athletes and fitness experts alike, with over 5,000 five-star reviews. Plus, Phizz’s sustainability commitment ensures that more plastic is recycled than used, making it the only plastic-positive effervescent tablet on the market. Explore how Phizz can help you optimise your hydration and enhance your workout recovery today.

Phizziology – Alex Nutman

Get Your Sweat on with Duncan's Wild Weekender

If you're looking for the best weekend workout to sweat off the Friday night hangover, then look no further. Apex Rides have put together a two part Saturday morning workout, run by Head Instructor Duncan and hydrated by Phizz. Ahead of Duncan's Wild Weekender, we asked him some questions and advice about his workouts and how's best to get involved.  Tell us a little about yourself: Hey! I’m Duncan, Head of Content and Head Instructor at Apex, I’m a Cancer, I like long walks on the beach and am looking for dogs of any size to play with in the park. Jokes - although I do enjoy a good game of catch. I’ve been working in the fitness industry for ten years, am a qualified physiotherapist and I love to cycle, which is handy. In your opinion, why is spin the best workout to slot into the week? From a medical POV it is a great low impact strength and stamina builder, usually a sensible option for any knee or hip rehab. For everyone else, it can provide you with a gentle release or a deep, sweaty full out session and everything in between - you are in charge of the difficulty. Having the confidence that your workout intensity is entirely consensual lets you spend less time in your head and more time enjoying movement in your body. After all, motion is lotion for basically anything. What makes Apex special? Our instructors are the best fun, both on and off the bike. As a rider, it makes me more motivated if I get pushed by someone I respect - they get into my head and keep me going when I’m flagging midway through a hill climb or I’m resisting that last resistance increase. That’s what we have, it’s what we are good at. Plus the bikes are delicious to look at and the music is **chefs kiss**. Your top tip for first-timers to spin? Remember that everything that happens in the session is entirely under your command. Every element that we coach, especially in Starter Rides, is just a guide. Listen to your instructor, but if an extra resistance increase isn’t for you, don’t do it, if you don’t want to stand up on that quick beat, then don’t. Work out what your comfort zone is first, and eventually you’ll get confident enough to let us help you step out of it. What’s the best music to smash those hill climbs? Chase & Status, Bon Jovi, Ariana Grande. The trifecta. How can we join the A-Team? Head to www.apexrides.com and order your favourite colour. I’ll be shouting your name out on the leaderboard in no time! Click HERE to grab 5% off when you purchase an Apex bike and annual subscription using code APEXPHIZZ5 

Phizziology – Bailey Thomas

Have You Met Mighty Small?

We’d like to introduce you to our friends at Mighty Small. This online supermarket is a champion of small business, and we are honoured to be amongst their offerings, alongside many of our challenger brand friends.  Intrigued? We’ve got the inside scoop on this game-changing retailer straight Theadora Alexander, Co-Founder of Mighty Small. Here is what she had to say about the business of supporting small business! At Mighty Small, we’re all about supporting the most exciting British independent brands that offer tasty and unique food and drink. That’s why we created our online shop with exclusively small brands that want to make a big difference. We’re proud to offer Phizz to our customers as a unique way to make sure we all get the vitamins and hydration we need. We launched in April 2020, during the first pandemic lockdown, to ensure people could still get hold of their favourite small brands as well as discover more. Whether you’re looking for a 24 pack of your favourite soft drink, flavour-packed meal kits or a gift box full of snacks and other goodies, we have it all! Since opening, we’ve welcomed 70 brands and 400 products, hosted exciting giveaways and shared the message of supporting small businesses to thousands of customers. We deliver across the UK, having sent packages from the northernmost Scottish islands down to the Channel Islands. We supply both individuals looking for a delivery direct to their homes or to gift loved ones, and also trade business (cafes, offices, shops) looking to line their shelves with exciting, small brands at wholesale volumes. Our mission is to get passionate brands into as many hands as possible! From their feedback, we’ve heard that our customers absolutely love Phizz, with the Orange Multivitamin + Hydration Effervescent Tablets being our fan favourite! We also offer the Apple + Blackcurrant flavour for anyone who’s not a fan of citrus. They love that the tablets are packed full of nutrients and even come in a handy tube that you can carry throughout the day. What’s more, is that Phizz’s ‘plastic positive’ scheme means that for every tube sold, six times more plastic is collected and recycled! What more could you ask for? If you love Phizz, we’re sure you’ll absolutely adore some of our other products. Why not accompany your vitamin-packed drink with a healthy snack from 5th Season? Their freeze-dried fruit packs come in Fabulous Fruit Salad, Heavenly Pineapple and Scrumptious Strawberry, and retain over 90% of the nutritional value of fresh fruit! Can you think of a better summer snack duo? Or if you’re a business looking to buy Phizz and other independent brands in bulk, check our Corporate & Trade page.  With 95% five-star reviews on Trustpilot, we love to provide our customers with the best of British start-up brands.  Love supporting small businesses that create mouth-watering treats? Check out Mighty Small today!  

Phizziology – Dan Cray

How Proper Hydration Can Help Prevent and Cure Hangovers

Understanding the Link Between Hydration and Hangovers We've all been there: waking up after a night of drinking with a pounding headache, nausea, and a general sense of fatigue. These unpleasant symptoms, collectively known as a hangover, often result from a series of factors, including dehydration. When you drink alcohol, your body loses more fluids and electrolytes than usual, leaving you feeling worse the next day. But with proper hydration, you can help prevent or at least reduce the severity of a hangover. How Alcohol Causes Dehydration Alcohol is a diuretic, meaning it causes your body to lose fluids through increased urination. The more you drink, the more fluid your body expels, which can lead to dehydration, especially when drinking strong spirits that are high in alcohol content but do not replenish much water. This not only affects your hydration levels but also disrupts your electrolyte balance. Dehydration from alcohol consumption can contribute to many of the symptoms associated with hangovers, such as headaches, dizziness, and dry mouth. The combination of alcohol-induced fluid loss and the associated depletion of essential electrolytes is one of the main reasons why you feel so drained after drinking. The Role of Electrolytes in Hangover Recovery Electrolytes—minerals like sodium, potassium, and magnesium—are crucial for maintaining hydration, brain function, and overall balance in your body. An imbalance in these minerals can exacerbate hangover symptoms such as tiredness, lack of attention and headaches. The fastest road to recovery is to rehydrate your body and restore those electrolytes. The most effective way to do this is using oral rehydration solutions that comprise optimal levels of electrolytes, glucose and water. This scientifically researched method is proven to rehydrate your body more effectively, while also replenishing lost electrolytes, helping you feel better, sooner. Common Symptoms of Dehydration During a Hangover The symptoms of a hangover closely resemble those of dehydration because that’s exactly what your body is experiencing. Some of the most common dehydration-related hangover symptoms include: Headaches or migraines Fatigue or weakness Dry mouth and throat Dizziness or lightheadedness Nausea and vomiting By focusing on hydration and replenishing lost electrolytes, you can alleviate many of these symptoms and recover more quickly. Preventing Hangovers with Proper Hydration The best way to deal with a hangover is to prevent it from happening in the first place, and hydration plays a crucial role in doing that. By preparing your body before you drink and staying hydrated throughout the night, you can reduce the likelihood of a bad hangover. Before you head out for a night of drinking, make sure your body is properly hydrated. Drink plenty of water throughout the day, and have a glass or two of water just before you start drinking alcohol. The Importance of Electrolyte Balance Drinking water alone may not be enough to fully counter the dehydrating effects of alcohol. Solutions like Phizz are a great way to hydrate your body quickly, which can help ease the symptoms of a hangover. Replenishing electrolytes is also helpful in the rehydration process and can help restore your body to regular functionality sooner. Consider sipping on electrolyte-enhanced drinks, such as coconut water or Phizz’s Daily 3-in-1, to help maintain your body’s balance before and during drinking. This ensures that your body retains the fluids you’re consuming, and you can prevent the worst of the dehydration-related symptoms that often accompany a hangover. Foods That Help Maintain Hydration Eating the right foods can also help you stay hydrated during and after drinking. Foods with high water content, such as cucumbers, watermelon, and oranges, can provide an extra hydration boost while also delivering essential vitamins and minerals that support recovery. Bananas are an excellent choice for their high potassium content, which helps restore electrolyte balance. Caffeine from drinks like tea and coffee can also help combat some of the tiredness symptoms. Prior to a night out, it is recommended to eat a heavy, complex meal to slow the rate at which alcohol enters the bloodstream via the intestines, thus minimising the effects of alcohol consumption. While eating a hydrating meal the next morning may help with the hangover symptoms, the easiest way to get your body back to normal is directly through water or a rehydration solution like Phizz. Remedies for a Hangover If you weren’t able to prevent a hangover, don’t worry—there are still ways to alleviate your symptoms and recover more quickly. The key is to focus on rehydrating your body and replenishing the electrolytes you lost during drinking. Rehydrating After a Night Out The morning after drinking, the first step is to rehydrate your body. Start with a glass of water or an electrolyte-rich beverage as soon as you wake up. Continue drinking water throughout the day to replace the fluids your body lost overnight. In addition to water, drinks like coconut water, Phizz’s Daily 3-in-1, or even sports drinks can help restore your fluid and electrolyte levels more effectively. Effective Hangover Drinks and Foods Certain drinks and foods are particularly effective at alleviating hangover symptoms. Here are some of the best options for rehydration and recovery: Coconut Water: Naturally rich in electrolytes, coconut water is a great choice for restoring balance after a night of drinking. Phizz’s Daily 3-in-1: These can be dissolved in water for a quick, easy way to replenish lost minerals. Sports Drinks: While not ideal due to their sugar content, some sports drinks provide a good mix of electrolytes to help rehydrate you. Fruits and Vegetables: Water-rich foods like watermelon, oranges, and cucumbers can provide both hydration and nutrients. Broths and Soups: These can help restore lost sodium and provide fluids, especially if you’re feeling too nauseous to eat solid foods. Eating a well-balanced meal with plenty of fruits, vegetables, and proteins can also help your body recover by replenishing vital nutrients and electrolytes. Phizz Can Help With That Dreaded Hangover If you’re looking for an easy, effective solution to prevent and alleviate hangovers, Phizz is here to help. Our solution contains essential nutrients that combat many of the symptoms of hangovers, including Pantothenic acid, Vitamin C, Vitamin B12, Vitamin B6, Biotin, Riboflavin, Thiamin, Copper, Magnesium, Niacin, Zinc and Calcium. These nutrients assist in hangover recovery in several ways, such as contributing to a normal energy-yielding metabolism, reduction of tiredness and fatigue, psychological and cognitive function, as well as normal mental performance. Combined with the oral rehydration formula, these ingredients can help put you back together after a big night out. By drinking Phizz before, during, or after alcohol consumption, you can rehydrate faster. This means fewer hangover symptoms and a quicker recovery time. Whether you're enjoying a casual drink with friends or attending a big celebration, Phizz can be your go-to solution for staying hydrated and feeling better faster. With over 5,000 five-star reviews and trusted by athletes, Phizz offers a scientifically-backed solution to hydration and hangover prevention. Plus, with its plastic-positive packaging, you can feel good about choosing a product that supports both your health and the environment.

Phizziology – Dylan Angloher

How to Stay Hydrated While Travelling (2023) | Tips for Staying Healthy & Energised on the Go

How to Stay Hydrated While Travelling (2023) | Tips for Staying Healthy & Energised on the Go Travelling can be a lot of fun, but it can also be dehydrating. This is especially true if you are travelling to a hot climate, or if you are spending a lot of time in a plane. Dehydration can cause a variety of problems, including fatigue, headaches, muscle cramps, and even heat stroke. In this post, we will discuss some tips on how you can stay hydrated while travelling. We will also discuss the importance of electrolytes and how to get enough of them while on the go. Dehydration can cause a variety of physical and cognitive problems, and so is something to avoid when you are away enjoying the sun.  Why is hydration important? Your body is made up of about 60% water. Water is essential for normal bodily functions, including: Regulating body temperature Transporting nutrients and oxygen to cells Removing waste products from the body Lubricating joints Protecting organs How to stay hydrated while avoiding the midday sun. Here are some tips on how to stay hydrated while avoiding the midday heat: Drink plenty of water. This is the most important thing you can do to stay hydrated. Aim to drink at least 8 glasses of water per day, even if you don't feel thirsty. Avoid alcohol. Alcoholic beverages can dehydrate you, so it's best to avoid them or drink them in moderation. Eat fruits and vegetables. Many fruits and vegetables are high in water content, so they can help you stay hydrated. Some good choices include watermelon, cucumbers, celery, and berries. Carry a reusable water bottle.. This isn't just good for the planet, but makes it easy for you to stay hydrated. If you're travelling by plane, ask for a cup of water as soon as you board. You can also bring your own water bottle and ask the flight attendant to fill it up for you. If you're travelling by car, stop every few hours to get out and stretch your legs. This will give you a chance to drink some water and cool off. If you're feeling dehydrated, drink an electrolyte-rich beverage such as Phizz 3-in-1 Hydration, Electrolytes and Vitamins. These beverages can help to replenish the electrolytes that you've lost through sweating. The importance of electrolytes Electrolytes are minerals that dissolve in water to give electrically charged ions.Don't worry, the charge on these molecules is much too small to give you a shock, but they will help regulate many of the main functions in your body, including:  Maintaining fluid balance Transmitting nerve signals Contracting muscles Keeping the heart beating When you sweat water, you lose electrolytes. You need to replace them to keep all the process above working properly. There are a number of ways to get electrolytes while travelling.  You can drink effervescent tablets like Phizz 3-in-1, electrolyte-rich beverages, or eat foods that are high in electrolytes.  Some good choices include: Fruits and vegetables such as bananas, oranges, spinach Yogurt (Higher calcium content) Milk (Higher calcium content) Sports drinks Electrolyte-rich drinks like Phizz 3-in-1 tablets By following these tips, you can stay hydrated while travelling and avoid the problems that come with dehydration. It is also important to be aware of your body and drink more water if you start to feel thirsty, tired, or lightheaded.

Phizziology – Rory Simmance-Freemantle

How to drink more water: keep hydrated with these 7 drinking tips

Written by Alice Barraclough for Stylist.co.uk  As far as drinks go, water is pretty boring. It doesn’t really taste of anything, and there’s no secret family recipe to love. Yet, we all know that we have to drink enough water. I recently jumped on the hydration trend and challenged myself to drink eight glasses of water a day. And I seriously struggled. So, in a continued effort to drink more water – because, we all know that being hydrated is the symbol of a truly successful person – I decided to gather some simple, expert-approved pointers to help quench my thirst. “It’s no revelation that being well hydrated is critical for health and performance,” says performance nutritionist Kate Shilland, MSc, ANutr. “Every cell, tissue and organ in the body relies on water to work properly; without sufficient water, bodily functions are compromised. In fact, as little as 2% dehydration can negatively impact how we feel and perform, both physically and mentally.” Not only does water transport nutrients, regulate body temperature and support the structure of cells, it also gives you glowing skin, bright eyes and bags of energy. It’s true, people can survive for only three or four days without water. Yet 45% of us aren’t drinking the daily recommended amount of fluid, according to hydration brand ViDrate.  “Your body gives you many warning signs that you are dehydrated, besides the obvious feeling thirsty,” says ViDrate founder Nick Hird. “Feeling tired more than usual, finding it difficult to concentrate on everyday tasks, persistent bad breath, constipation and bad skin are all signs that you aren’t drinking enough water.” According to Shilland, “The best way of checking you’re drinking enough is to routinely keep an eye on the colour of your urine, aiming for light straw colour.” In need of a top up? Here are some easy ways to increase your water intake without too much struggle. 1. PLAN AHEAD It might seem obvious but carrying around a water bottle with you will help to motivate you to sip all day long. “Always keep a water bottle in your bag, car or at your desk so you always have a drink close to hand, before the thirst goes away,” suggests Shilland. It’s about creating habits and mental triggers: “Place a water bottle or glass of water next to something that you routinely do – for example: cleaning teeth or boiling the kettle,” she says. You can even buy motivational water bottles with inspirational messages down the side, such as “11 am – Remember your goal” and “1 pm – Keep chugging”. 2. ADD FRUIT “Plain water can be quite unappealing so try adding some slices of orange, lemon, cucumber or fresh mint to your bottle,” says Shilland. Family GP Dr Ellie Cannon agrees: “Add a zingy lemony twist to your water to jazz up the taste and maximise the bountiful health benefits. Lemons are a great source of vitamin C which is essential for the immune system, fights against coughs and colds, and helps to prevent disease.” Water bottles with built-in infusers – a little basket to fill up with cucumber or lemon – are perfect for flavouring on the go. 3. MAKE IT FIZZY Sparkling water has exploded in recent years – with more of us looking for refreshing alternatives to fizzy drinks like Coca Cola and Lemonade. The best news? “Fizzy water also counts towards your daily water goal and can feel a bit more appealing – I have clients who drink much more water when they drink fizzy water from a nice wine glass,” says Shilland. If you don’t want to buy endless plastic bottles of sparkling water, think about investing in something like SodaStream's sparkling water maker, which takes your tap water from flat to fizzed.  4. SET A REMINDER If you need regular reminders to drink more water – either set an alarm on your phone, wearable or download an app like The Hydro Coach, which allows you to set your target intake, or use the app’s calculator to determine an appropriate daily goal. “Just like a Garmin tells you to move every now and then, set a water alert too,” suggests Shilland.  5. SNACK ON WATERMELON The good news is you don’t have to rely entirely on water to remain well-hydrated. “Adding water-rich fruit and veg can be a more appealing (and nutrient rich) way to add to your daily water target,” Shilland reminds me. “Cucumber, watermelon, celery, melon, tomatoes are good things to snack on.” 6. POUR A CUPPA We are a nation of tea drinkers – I pretty much bleed tea. Strong builder’s, dash of milk, no sugar, please. And unlike the diuretic effect of caffeine, both herbal and caffeine-containing teas are unlikely to dehydrate you. So, if you’re bored of plain water, a cup of tea can provide an interesting alternative in helping you reach your daily fluid requirements. 7. ADD A REHYDRATION TABLET This is possibly one of the easiest ways to keep up on your hydration levels (and probably my favourite). I use both Phizz hydration tablets to flavour my water and SIS to replace any lost electrolytes after exercising. “Keep a dioralyte or rehydration sachet in your bag so that if the day’s water drinking hasn’t quite gone to plan, you have a back up,” adds Shilland. Remember, it’s better to drink little and often throughout the day rather than to go for hours and then down several pints, adds Shilland. And, we’re not all equal when it comes to drinking water: “Some will need more than others depending on their size, the weather and how active they are,” says Cannon. “It’s even different for men and women: data from the European Food Safety Authority suggests 1.6 litres for women daily, but two litres for a man. So make sure you know your body and how much water you need, tell tale signs that you haven’t had enough are dry mouth, lips and eyes, feeling dizzy or lightheaded, feeling tired and not going to the toilet frequently.”  Buy Phizz from £4.99 for 10 tablets. SHOP HERE

Phizziology – Bailey Thomas

Phizz Gets Supercharged

Last month, we told you that we’d improved our Apple & Blackcurrant flavour, but surely you didn’t think we’d just supercharge one of our flavours? Both Phizz flavours are getting an upgrade! The new Phizz formula is now a 1 tablet dose in both of our flavours. It offers the same quality and scientific benefits you love, now double the value. It’s made in the same lab with the same high quality ingredients and our scientists have made the dissolve smoother and quicker. Apple & Blackcurrant has a new & improved flavour that you’ve just got to try. It also comes in a new, natural purple hue, perfectly matched to its tube. Orange is the same flavour you know and love packed into a single tablet. The new Orange and Apple & Blackcurrant tablets have debuted on phizz.co in our 20, 60 and 240 tablet sizes, but will be popping up in all sizes and retailers soon.

Phizziology – Bailey Thomas

Phizz Pops Up at Sainsbury's Local!

Our small business launched in Sainsbury’s superstores in February, and now we’re coming to your local (Sainsbury’s, that is!). For a limited time, you can now find our tubes hanging out at 496 additional Sainsbury’s small and convenience locations across the U.K. These new stores will be stocked up on our original Orange flavour in the 10 tablet size, and the tubes will be hanging in bold displays in our signature Phizz yellow. If all this good news weren’t enough, Sainsbury’s is celebrating the launch with 20% off! Until 12th October, grab a tube of 10 for just £4.  We are eternally grateful to the legends at Sainsbury’s for helping us to bring our young brand to more shoppers, as well as to our loyal Phizz fans (new & old!) for supporting us along the way. Want to see if we’re popping up in your local Sainsbury’s? Check out the full list on our store locator.

Phizziology – Tom Devonshire

Phizz x HANX: Hydrating the Bedroom Athletes

Don’t let dehydration dry up your love life. Rehydration and electrolyte replacement is an effective way to maximise your exercise, sport fixtures and gym workouts – and the same applies for your bedroom ‘activities’. Even 1-2% water loss can have a significant effect on your body – both mentally and physically. From fatigue to irritability, dehydration impacts your sex drive and performance considerably more than you would think!     Fear not, with the help of our trusted friends at HANX, we’ve got the solution to improve your performance in the bedroom. HANX offers trusted contraception without the stigma. Inspired by a frustrating experience in the sexual wellness aisle, Co-Founders Farah Kabir and Dr Sarah Welsh created HANX. They challenge the status quo around sex and tackle misconceptions about vaginas, penises and all their wild, weird and wonderful quirks. How HANX are taking on the Johnny big boys:   Natural: Mainstream brands use numbing gels, sticky flavourings and novelty tingling sensations that are a yeast infection waiting to happen! With Co-Founder Dr Sarah Welsh’s experience in gynaecology, they’ve developed a super gentle formula for their lube that is pH matched to the real thing. Plus, it’s safe to use with condoms or sex toys.   Sustainable: Most of the 10 billion condoms produced each year end up in landfill. HANX is working on making products as sustainable as possible, and their ultra-thin condoms are proudly compostable. This is because they’re made from 100% Fair Rubber latex, approved by the Fair Rubber Association, and are not treated with weird chemicals. They only work with Fair Rubber certified plantations, where a fair wage is paid to the employees and working conditions are safe. The association also promotes environmentally friendly natural rubber production.   Vegan: If you’re making the earth move, you should be taking care of it, too. No casein. No beeswax. HANX Condoms and Lubricant are certified by The Vegan Society, verifying that no animal by-products are used. They are also cruelty free and HANX never test on animals.   Keep reading to claim an exclusive HANX discount.   So, how can sufficient hydration help to spice things up between the sheets?   Up the energy An energetic session in bed is comparable to a 3-mile run; staying hydrated is essential to beat fatigue and increase your stamina – so no more round 1 knock-out. Phizz also contains B vitamins which are essential for energy yielding metabolism.   Lubrication Dehydration can significantly impact female sexual response, which reduces natural lubrication and the ease of orgasm. Increased hydration can also prevent dry skin, mouths and lips; all of which play an important role.   Blood flow 2-3% dehydration can thicken your blood, which reduces blood flow to the part of the body that needs it most. Phizz is a water multiplier, helping your body hydrate 3 times faster than drinking water alone. More water means more oxygen, and the more oxygen pumping through your bloodstream, the more likely you are to reach that all important climax.   Get in the mood Dehydration can cause drastic changes in mood and irritability. If you’re feeling tense and anxious, it’s unlikely you’ll want to get it on. Increase hydration, reduce toxins and increase your libido. What’s not to love?   Increasing hydration levels not only increases your body’s overall health, it also significantly impacts your bedroom performance. Learn more about bettering your sex life at https://www.hanxofficial.com/ and use code PHIZZ30 for an exclusive 30% off HANX’s core sexual wellness range (T&Cs apply).

Phizziology – Tom Devonshire

TESCO Gets Phizzy!

It’s a big day for our small brand! Phizz has launched in 360 TESCO stores nationwide. We couldn’t be more thrilled! This is a massive milestone for a small company and we’re so happy to share it with you. We couldn’t have done it without your support! The UK’s largest supermarket chain is continuing to expand its lifestyle and wellbeing range and we’re honoured to be part of this exciting growth. During your next weekly shop, have a look down the Vitamins, Minerals and Supplements aisle – you may see a few familiar faces on shelf! TESCO will launch our flagship 3-in-1 Hydration, Vitamins & Electrolytes tablets in both Orange and Apple & Blackcurrant flavours, and will be the first UK grocer to stock our Good Guts multibiotic with vitamin D. This is a very exciting time for Phizz. TESCO will be our second ‘Big Four’ supermarket to stock Phizz within 12 months! Brits spend over £500 million* on vitamins and supplements every year, and with Phizz’s heightened popularity in the category we’re helping caterto the nation’s growing appetite. Daniel Cray, our CEO & founder, says “this is a big moment for a young business. We’re excited to bring our challenger brand to the shelf, and believe our innovative formulas and plastic positive packaging will be enthusiastically embraced by TESCO customers”. This is our next big step to hydrating the nation. Visit our store locator to see if we’re in your neighbourhood!https://www.phizz.co/pages/store-locator * Mintel UK Vitamins and Supplements Market Report 2020

Phizziology – Alex Nutman

The Ultimate Father’s Day Gift Box

We’ve teamed up with the style icons at the London Sock Company to create an exclusive new collaboration – perfect for Father’s Day! London Sock Company was founded on the belief that great socks have the power to transform your style and your state of mind. Since 2013, it has been crafting stylish socks from the finest materials with the mission of inspiring you to Walk Brighter. Whether that is at work, at the gym, on a hike or down the pub. Loved by celebrities and CEOs the world over, these socks are the first steps to effortless style. Are you ready to up your sock game? Introducing our exclusive collaborative gift box. Three bright pairs of London Sock Company's ergonomically designed Simply Active Quarter sports socks. Two tubes of Phizz’s science-backed hydration tablets – a supplement trusted by elite athletes and healthy humans the world over to help them perform at their very best. Performance and style in one perfect gift box. So, whether you’re looking for a last-minute Father’s Day present or to treat yourself with sport essentials, this gift box is for you. Click the link below to buy: https://londonsockcompany.com/product/up-your-game-lsc-x-phizz-3-pair-box/

Phizziology – Bailey Thomas

This Pro Physio Proves Preparation is the Key to Success

You already know that your favourite athletes spend months in gruelling physical training in preparation for their biggest matches, but behind the scenes, the dedication and foresight from the coaches and medical staff are just as crucial to earning that win. From training while in quarantine to regular monitoring of player health, physio Cliffe Deacon explains why planning ahead is more important than ever.  Deacon is an ex professional cricket player (Free State, Eagles and Lions) and now a Cricket South Africa level 3 accredited cricket coach. He has been a physio for major teams in South Africa such as CSA High Performance, Momentum Protea Ladies and the Warriors, and is now the lead physiotherapist for the Pakistan Cricket Board and Multan Sultans. He is also the technical director for Physio-in-a-Box. Deacon says that for any kind of team travel, “purposeful planning is without a doubt, my most important point. If you fail to plan at least 4-6 weeks in advance, you are in trouble.” “Everything we do is basically based on the motto that once you go into a tour, a player should be ready - especially from a medical/sports science point of view. So, the better prepared players are going into a series, the better they can handle what’s going to happen to them in a series. Therefore, it’s much more important to fuel their bodies with the right food before touring. It makes the maintenance on tour so much easier.”  This also means a regular schedule of monitoring player health. “We try and do blood (every 3 months) and body composition (monthly) testing, which serves as a guideline to enhance every player’s diet,” said Deacon. “Our strength and conditioning coach also takes care of the food served on the tours by sending menus to all our hosts.” The pandemic has thrown a few extra twists into player preparation, and one challenge for Deacon and his colleagues is athlete quarantine and the accompanying lack of access to training facilities. The answer? Workouts built for hotel rooms. “Travelling by plane and then having to spend much more time in hotel rooms/isolation facilities could naturally break down immune systems when you practically think about air conditioning, sleep cycle adjustments, prolonged periods in confined spaces and limited training options.” “It’s important that players know what to expect physically with regards to limitations at different venues,” said Deacon. “What has worked really well for us so far has been to prepare workouts and sessions where players only need bodyweight and elastic bands. Once you start looking into these, there are some surprisingly taxing routines one can develop. Players would normally receive a prehabilitation/rehabilitation programme from me and a workout programme from our strength & conditioning coach. All of these programmes are individualised and periodised to comply with what is required for each player to be as readily available as possible.” “Although I am not a major supporter of any type of supplements unless really required, I do believe that having our players take Phizz, we can help them boost their immune systems and that it will also help them recover better.”  As always, sleep is a vital component of what physios monitor in their athletes and work to create good habits, both on the road and at home. “If you look at sleep and sleep research, the majority of Pakistani people are ‘owls’ (larks versus owls in sleep cycle research),” said Deacon. “So, our challenge is more about getting players to sleep at the right times before games, rather than during timezone changes.” So, what does this  expert carry regularly in his bag of tricks? “Mini-loop bands, powerbands, skipping ropes, a TRX, sanitisers, a PowerDot (electric muscle stimulation for activations and/or recovery), a small massage gun, 2 different trigger point rollers and a portable speaker because training alone is hard enough - training alone and without music is just not for me!”  For more expert advice and insider access to life as a physio to pro cricketers, follow Cliffe Deacon on Instagram @cliffe55, on Twitter @cliffe55 or on his Facebook page, Cliffe Deacon Physiotherapy.

Phizziology – Dan Cray

Understanding Electrolytes: What They Do and Why They Matter

Electrolytes are essential for maintaining the body's vital functions, but many people are unaware of just how crucial they are. Whether you’re an athlete pushing your limits, someone with a busy lifestyle, or simply looking to boost your health, understanding what electrolytes do can help you maintain peak physical and mental performance. These charged minerals help keep everything in balance, but what exactly are electrolytes, and why are they so important for your well-being? What Are Electrolytes? Electrolytes are minerals that carry an electrical charge when dissolved in water. Because water makes up a large proportion of your body, electrolytes can be found almost everywhere and help the cells of your body operate correctly. Electrolytes are crucial for a wide range of physical and mental bodily functions, from transporting nutrients to supporting muscle contractions and nerve signalling. They also help maintain fluid balance by controlling how much water is absorbed into and out of your cells. This balance is essential for keeping your body hydrated, which in turn supports everything from digestion and blood flow to mental acuity. Key electrolytes include sodium, potassium, calcium, magnesium, chloride, phosphate, and bicarbonate. The body requires a precise balance of these electrolytes to perform efficiently, so ensuring your electrolyte levels are always topped-up is crucial for optimum health. Key Electrolytes and Their Functions Let’s take a closer look at the primary electrolytes and some of the many important roles they play in your body: Sodium: Primarily responsible for regulating fluid levels and helping muscles and nerves function. Sodium is vital for maintaining blood pressure and ensuring proper hydration. Potassium: Works with sodium to balance fluid levels and supports muscle function, including the heart's ability to maintain a steady rhythm. It also plays a role in regulating blood pressure. Chloride: Often found alongside sodium, chloride helps regulate fluid balance, supports digestion, and maintains healthy pH levels in the body. Calcium: Most people associate it with strong bones, but calcium also functions as a key cellular messenger, helping muscles contract, nerves transmit signals, and blood clot effectively. Magnesium: Involved in over 300 biochemical reactions in the body, magnesium supports memory formation, protein synthesis, and energy production. Zinc: Important for the immune system as well as supporting healthy skin via a role in collagen production. Bicarbonate: Works as a buffer to help maintain the body’s pH levels, which is essential for overall cellular function. Each of these electrolytes works together to ensure that your body operates smoothly. How Electrolytes Affect Your Body Electrolytes are used to move water around the body. A great example is sweat, which is packed full of electrolytes. When you sweat your body pumps sodium and other electrolytes out of the body. Water subsequently follows, congregating on your skin to help cool you down. The same trick is used to absorb water, hence why drinks designed to rehydrate you often contain electrolytes. A major role of electrolytes is to maintain fluid balance within the body and prevent dehydration. Dehydration can have lots of negative effects, including muscle cramps, increasing mental fatigue and irritability, and reducing energy levels. Electrolytes also play a critical role in nerve function. The neurons in your brain use the flow of electrolytes to generate electrical impulses, with sodium, potassium and chloride ions flowing into and out of the cell at incredible speeds. These nerve impulses dictate our thoughts and carry signals by carrying electrical impulses between your brain and the rest of your body. Athletes and people who engage in regular physical activity are particularly aware of the importance of electrolytes because they are often lost through sweat, especially during prolonged exercise or intense heat. If this happens it can have significant effects on physical performance, reducing power output, increasing your heart rate and the thickness of your blood as you become dehydrated. While this is only a small snapshot of what electrolytes do in the body it highlights just how important they are to both physical and mental performance. So a healthy balance of electrolytes is key to overall well-being. Causes of Electrolyte Imbalance Now that we’ve covered why it’s important to keep your electrolyte levels balanced, let’s look at why avoiding an imbalance is crucial to maintaining optimal mental and physical performance. Dehydration: Losing too much water through sweat, vomiting, diarrhoea, or even excessive urination can cause a significant drop in electrolytes. Poor Diet: Not consuming enough nutrient-dense foods can lead to a lack of essential electrolytes. Overhydration: While rare, drinking too much water without replenishing electrolytes can dilute them in your system. Kidney Dysfunction: Since your kidneys filter and regulate electrolytes, any issues with kidney function can lead to imbalances. Medications: Some medications, particularly diuretics, can increase the excretion of electrolytes through urine. Symptoms of Imbalance Electrolyte imbalances can manifest in several ways, depending on which electrolytes are affected. Common symptoms include: Muscle cramps or weakness Fatigue or lethargy Headaches Dizziness or confusion Nausea and vomiting Rapid or irregular heartbeat Seizures (in severe cases) If you’re experiencing these symptoms, especially after heavy exercise or illness, it’s crucial to seek medical attention. Severe imbalances can lead to life-threatening conditions, including heart arrhythmias and seizures. How to Correct and Prevent Imbalances Fortunately, preventing and correcting electrolyte imbalances can often be achieved through simple lifestyle changes. Here are some practical tips: Stay Hydrated: Drinking water is essential, but when you're sweating heavily, consider replenishing lost electrolytes with sports drinks or supplements. Eat a Balanced Diet: Incorporate a variety of fruits, vegetables, and whole foods that are rich in electrolytes into your daily diet. Consider Supplements: For those who engage in strenuous physical activities or have a medical condition that affects electrolyte levels, taking an electrolyte supplement, such as Phizz Daily 3-in-1, may be helpful. Regularly consuming foods and beverages rich in electrolytes is one of the easiest ways to ensure that your body maintains proper balance. Sources of Electrolytes Most people can maintain adequate electrolyte levels through a combination of proper hydration and a balanced diet. Here’s where you can find some of the most common electrolytes in everyday foods and drinks. Electrolytes in Food and Drink A healthy diet should provide plenty of electrolytes naturally. Some of the best food sources include: Sodium: Commonly found in table salt but also soups, olives and nuts. Keep in mind while sodium is important, too much can be harmful. Potassium: Found in bananas, oranges, spinach, potatoes, and tomatoes. These foods can help restore potassium levels lost during physical exertion. Calcium: Found in dairy products such as milk, cheese, and yoghurt, as well as in leafy green vegetables like kale and spinach. Magnesium: Found in nuts, seeds, whole grains, and legumes. Chloride: Found in salt and foods that contain sodium, like seaweed and olives. Phosphate: Found in meat, fish, eggs, and dairy products, as well as beans and nuts. Additionally, natural electrolyte-rich drinks like coconut water provide a hydrating boost after exercise or hot weather. When to Consider Supplements While most individuals get enough electrolytes through food and water, there are times when supplements may be beneficial. If you're engaging in extended exercise sessions, competing in endurance sports, or recovering from an illness that has caused dehydration, an electrolyte supplement like Phizz can help restore balance. However, not all supplements are created equal. Look for products that offer a balanced blend of key electrolytes without excessive amounts of sugar or artificial ingredients. This Is Where Phizz Can Help Phizz offers an easy and effective way to ensure you maintain the right balance of electrolytes. Combining seven key electrolytes, essential vitamins, and minerals into one convenient effervescent tablet, Phizz hydrates you 3x faster than water alone. Whether you're an athlete looking for recovery or simply managing your daily hydration, Phizz provides a science-backed solution that supports both mental and physical performance. Trusted by professional athletes and supported by over 5,000 five-star reviews, Phizz is a proven product that goes beyond basic hydration. Not only does it help with faster recovery and improved performance, but its eco-friendly, plastic-positive packaging ensures that you’re making a sustainable choice for both your health and the planet. For those who want to feel and perform at their best, Phizz is the ultimate hydration companion. Explore our range of products today to take your hydration to the next level.

Phizziology – Alex Nutman

WFH? Avoid the dreaded 3pm slump with Phizz. (Marie Claire's 7 day review of Phizz)

Written by Sarah-Rose Harrison for Marie Claire UK If, like me, you’ve always struggled (whether in an office or working from home) with the dreaded 3pm slump – you know that moment when you look at the clock around 3pm and your energy seems to leave you? We’ve all felt it. Then Phizz may be the thing for you.  Billed as the lovechild of Berroca and Lucozade. Phizz is a 2-in-1 multivitamin hydration tablet designed to hydrate you on a whole other level. Used by over 50 pro-sports teams in the UK it rapidly hydrates the body, replenishing electrolytes three times more than drinking plain water can. With a medley of 19 vitamins and minerals – think, B vitamins, vitamin C, zinc and more – concocted to provide natural energy and support immune system and brain function, recovery, and wellness. Entirely vegan, gluten, soy and GMO-free. Low calorie Phizz is ideal for a mid-afternoon pick up to maintain productivity and motivation whether that’s ahead of an important meeting or, run. Personally, I was particularly drawn to Phizz due to their focus on sustainability. For each –recyclable – tube of Phizz sold, approximately 6 times its weight in plastic waste is collected, recycled and prevented from entering our oceans. With the brand collecting and recycling 1 million plastic bottles per year. So, I thought I’d give it the ultimate test and try it out for an entire week to see if it could give me the extra hydration I need to perk up my afternoons and prevent the dreaded 3pm slump. Monday After a late night trying to re-work possible wedding options amidst the chaos of pandemic – such fun. I woke feeling blurry-eyed so, with a morning of back-to-back meetings I thought I’d put Phizz to the test first thing. It was a nice distraction to watch my glass of water fizz and change colour and before mid-morning I felt so much more functional and positive than I was anticipating. I also successfully managed to avoid a mid-afternoon slump too. Day one, a real success. Tuesday After a much better night’s sleep I thought I’d wait till lunchtime before I dissolved the 2-in-1 hydration tablet into my glass. I sipped on it till around 1;30 and then ploughed through my to-do list. Before I knew it it was gone 5pm and I needed to take my puppy out for a walk. No slump, no lull of energy at all. Unheard of! Wednesday After such a productive start to the week I thought I’d try and mix it up and dissolve my Phizz mid-afternoon. After trying it first thing in the morning and at lunchtime I thought I’d see how a it would affect my energy if I took it later in the day. After, a rather long, meeting finished at 2:30 I finished my Phizz at 3ish and felt energised for the rest of the evening. Instead of my usual show I skipped This Is Us for a run and put Monday’s washing pile away. Thursday After having after having a far more productive evening than I’d anticipated, I felt like I was able to get my morning routine back on track first thing too. I managed a run this morning, something so much less painful than normal now I was properly hydrated. Friday I’m ending the week in a much more productive place than I started it. I thought I’d stayed quite hydrated during the day but feel like after consistently taking Phizz this week I must have actually been quite dehydrated. The increase in energy has been the biggest difference. I’m don’t think I’ll keep taking it daily but I’ll definitely be reaching for Phizz when I need that extra burst of energy.  Buy Phizz from £4.99 for 10 tablets. SHOP HERE

Phizziology – Bailey Thomas

We Gut What You Need

Phizz is helping you take on your gut health with a comprehensive new pre- and probiotic daily capsule, Good Guts!  This isn’t your nan’s probiotic, and in signature Phizz style, Good Guts vegan capsules have been scientifically formulated to provide an all-in-one solution to digestive wellbeing, with added vitamin D and selenium for immune support. Why Gut Health? Well, digestive health issues are on the rise, often driven by lifestyle factors, such as stress and diet. The NHS indicate that 4 in 10 people have some form of digestive issue at any one time such as bloating, indigestion, discomfort and pain in the gut. Yikes! Science shows that your microbiome functions as a separate organ in your body, helping regulate a whole host of important things, and probiotics are taken to support digestive metabolism, gut health, the immune system and for bloating, belly aches and discomfort. Good Guts supports your microbiome with a 10 billion colony forming units (or CFU) formulation and offers a broad spectrum of bacterial strains at the perfect strength for daily use. Probiotics can be confusing and misleading labels are everywhere. Phizz Good Guts was designed for your modern, busy lifestyle, and aims to cut through the noise with one simple product. 10 Billion CFU While CFU is a measure of the amount of bacteria in a multibiotic and indicates the strength of a product, the number of strains of bacteria is also key and something that is often ignored in the category- think of the CFUs as the height of a tower, but the strains as the width of the base. A wide base in addition to height to creates the strongest tower, which is why Phizz Good Guts contains 12 strains, hand-selected to include two of the main families (or phyla) that populate the digestive system, offering broad and diverse coverage. Prebiotic Good Guts contains the prebiotic inulin, extracted from natural, vegan chicory root. Prebiotics nourish the bacteria that comprise the microbiome, helping keep them happy and thriving. Vitamin D & Selenium The plant-based capsules also contain 100% of the recommended daily dose of vitamin D and selenium, which have antioxidant properties, support the immune system, aid in teeth, nail and hair maintenance, maintain muscle function and drive absorption of key electrolytes. Sustainability Phizz Good Guts is packed in recyclable materials with a glass jar and aluminium lid. Phizz also partners with Plastic Bank and for each product sold, approximately 4 times its weight in plastic waste is collected, recycled and prevented from entering our oceans.  That's 1 million plastic bottles per year!  Phizz Good Guts is vegan and soy, dairy and gluten-free. The product contains no artificial colours or flavours and requires no refrigeration. Good Guts is the perfect companion for Phizz 2-in-1 Multivitamin Hydration Tablets, making them ideal wingmen to help you take on your busy life.

Phizziology – Bailey Thomas

Why Athletes Need Probiotics

Pro athletes perform at extraordinarily high levels, which means they place their bodies under extraordinarily high levels of stress. Because of this intensity, it’s vital for athletes to carefully look after each system in their body, including their microbiome. We spoke with Elliot Frankland, nutritionist at Burnley Football Club, for some insight into why probiotics are a growing category in sport. “Increasingly, probiotics are a staple category in sport nutrition,” said Frankland. “The microbiome is key to a variety of important functions, so I’ve added the category to my arsenal. I love that the Phizz Good Guts formula is comprehensive, including a prebiotic and a variety of strains to cover all the bases. The added vitamin D and selenium also packs a nice punch for immune systems in need of support!” Immunity While we all know that exercise is good for you, extremely strenuous exercise like the type of training done by many professional-level athletes can actually have a negative effect on immune system function. Studies have suggested that 70% of the immune system resides in the gut, so looking after athlete’s microbiome is a key piece of the overall puzzle. Probiotic supplements help improve the immune function of the gut and have been shown to reduce upper respiratory tract and gastrointestinal infections in athletes. Good Guts also provides 100% of the recommended daily dose of both vitamin D & selenium, powerful antioxidants that support the immune system.  For athletes training under hot weather conditions, there is added cause for caution. Exercise in the heat may reduce gut barrier function, an important component of the gut’s role in immunity. This can be reduced by probiotic supplementation, with probiotics’ roles in immunity partly driven by their ability to support this function. Nutrient Absorption Athletes demand more from the food they consume to support their training regimens. Sport nutritionists create carefully balanced meal plans, but probiotic bacteria can also help break down the food that has been consumed by the athlete helping it be absorbed and best utilised. Probiotics can help athletes maintain leaner body mass compositions through regulating nutrient absorption and metabolism. The vitamin D in Good Guts also enhances the absorption of calcium and magnesium,  2 key minerals, by the digestive system. Recovery Digestive bacteria in probiotics have anti-inflammatory properties, as bacteria in the digestive system express receptors that reduce levels of pro-inflammatory cytokines which help muscle repair post-exercise.  Intrigued to see what a probiotic can do for you? Phizz Good Guts supports your microbiome with a 10 billion colony forming units (or CFU) formulation and offers a broad spectrum of bacterial strains at the perfect strength for daily use. Good Guts is the perfect companion for Phizz 2-in-1 Multivitamin Hydration Tablets (an athlete favourite!), making them ideal wingmen to help you take on your busy life. Learn more about it here and shop now.

Phizziology – Dan Cray

Why Electrolyte Tablets Are the Real MVPs of Hydration

Hydration is about more than just guzzling H₂O. Your body needs electrolytes to actually use that water effectively [1]. Without them, it’s like pouring petrol into a car with a leaky tank – you’re not getting the results you need. Whether you’re sweating it out at the gym, running from meeting to meeting, or navigating a long-haul flight, hydration plays a starring role in how you feel and function. It’s the key to keeping your energy up, your muscles moving, and your brain firing on all cylinders. But here’s where it gets interesting: plain water doesn’t always cut it. If your body’s electrolyte balance is off, that water can pass straight through your system without giving you the hydration boost you need. So, exactly how do electrolytes help with hydration – and what even are they in the first place? In this guide, we’ll break down what electrolytes do, why they’re essential, and how electrolyte tablets like Phizz make hydration smarter, faster, and more effective. What Are Electrolytes and How Do They Help With Hydration? Think of electrolytes as your body’s hydration managers. These essential minerals – like sodium, potassium, and magnesium – carry an electrical charge that tells water where to go and how to work. When you drink water, electrolytes step in to make sure the liquid doesn’t just pass straight through you. Through a process called osmosis (basically, how water moves between cells), electrolytes help draw water into your cells [2]. This ensures you’re not just swallowing water – it’s actually getting where it needs to go to keep your body functioning smoothly. Drinking water without the right electrolyte balance is like trying to stream your favourite show with one bar of WiFi – everything slows down, connections get shaky, and your body just doesn’t perform at its best. How Electrolyte Imbalances Affect Your Body Ever felt lightheaded during a workout or woken up in the middle of the night with the calf cramp to beat all calf cramps? That’s your body waving the “low electrolytes” flag. When electrolyte levels dip, your body struggles to absorb water effectively, leading to: Fatigue or weakness: You feel wiped out even after basic tasks. Dizziness or headaches: Dehydration reduces blood flow to the brain, leaving you foggy. Muscle cramps or irregular heartbeats: Electrolytes are crucial for muscle and nerve function, so any imbalance can cause twitching or cramping. Even mild dehydration can throw your body off its game [3]. Studies show that losing as little as 1-2% of your body’s water weight can affect focus, energy, and physical performance. (Yes, that afternoon slump could be dehydration talking.) What Are Electrolyte Tablets? Electrolyte tablets are scientifically formulated blends of essential electrolytes that supercharge your body’s hydration process. Think of them as your hydration “cheat code” – helping your body absorb water faster and more efficiently so you stay energised, focused, and performing at your best all day long. How Phizz Electrolyte Tablets for Hydration Work Phizz provides a solution that harnesses the power of the sodium-glucose co-transporter to combat dehydration. Think of it as your body’s hydration express lane. This powerful biological pathway works to pull water directly into your cells, where it’s needed most. Instead of guzzling litres of plain water and feeling like a human fish tank, electrolyte supplements like Phizz help you hydrate smarter, faster, and more effectively. What sets Phizz apart? It’s all in the science. Our research-backed Daily 3-in-1 formula delivers hydration, electrolytes, and essential vitamins to hydrate 3x more efficiently than water alone. In a nutshell, Phizz supercharges your water for sustained energy and full-body replenishment to keep you performing at your best. Plus, it’s low-calorie, vegan-friendly, and made with natural flavours, so you can hydrate smarter without any unnecessary extras. The Powerhouse Mix of Electrolytes & Nutrients in Phizz Tablets Phizz tablets deliver a carefully crafted blend of 18 essential vitamins and minerals, along with four key electrolytes. Here’s a breakdown of the MVPs: Sodium: Keeps your hydration levels in check by helping you retain water and ensuring your muscles fire on all cylinders. Potassium: The cramp-fighter. It helps prevent muscle cramps while supporting energy production at the cellular level. Magnesium: A recovery powerhouse – reducing fatigue, aiding muscle repair, and supporting over 300 vital functions in your body. Chloride: Works hand-in-hand with sodium to maintain fluid balance and keep your hydration levels optimal. B vitamins: The ultimate energy supporters. B vitamins help convert food into energy, support red blood cell production, and keep your brain and nervous system functioning smoothly. Zinc: A key player in boosting your immune system and supporting cell repair to keep you healthy. Manganese: Helps combat oxidative stress (think free radical damage) and strengthens your bones. These electrolytes and nutrients work as a team to replace what your body loses through sweat, activity, or everyday life – ensuring that every sip you take delivers hydration that counts. When to Use Phizz Tablets for Optimal Results Phizz is designed to work with your life whenever you need a hydration boost: Before exercise: Prep your body with electrolytes to perform at your best and prevent cramps. Combat that 3 pm slump: Replenish lost fluids and electrolytes to reboot your energy and sharpen your brain for the rest of the day. During travel: Combat the dry air and fatigue of long journeys and give your body a hydration boost to feel fresher when you land. After a night out: Stop feeling like a dried-out sponge. Drink a glass of Phizz before bed and another in the morning to bounce back after a few drinks. Everyday hydration: Staying hydrated doesn’t need to be a chore. Add Phizz to your routine for better energy, focus, and overall well-being. The Bottom Line: Water is Good. Phizz Makes it Better. Electrolytes aren’t just for athletes – they’re for anyone who wants to feel, think, and perform their best. Whether you’re hitting the gym, tackling work, or hopping on a long-haul flight, electrolyte tablets like Phizz help you stay hydrated and energised without the faff. So next time you’re feeling a bit off, ask yourself: “Have I had enough water – and the electrolytes to back it up?” References https://www.ncbi.nlm.nih.gov/books/NBK234935/ https://www.osmosis.org/learn/Movement_of_water_between_body_compartments https://www.news-medical.net/health/How-Does-Mild-Dehydration-Affect-the-Body.aspx

Phizziology – Dan Cray

Why Hydration Is the Key to Better Productivity

We’ve all been there: crushing it in the morning, ticking off tasks like a pro, only to feel your energy and focus flatline by 2 pm. You reach for another coffee – maybe even that sneaky chocolate bar hidden in your desk drawer – but neither seems to cut it. What if the real culprit isn’t inadequate caffeine or low blood sugar levels but dehydration? Relying on your thirst to tell you when to hydrate is like waiting for your phone to hit 1% before charging it – risky, inefficient and bound to lead to some serious downtime. Did you know that by the time you feel thirsty, your body is already mildly dehydrated? And your brain – that big water-hungry sponge in your head is struggling to keep up. Dehydration has started to sap your energy, cloud your thinking, and negatively impact your mood. A slight headache, fuzzy focus or a motivation nosedive are all red flags that your hydration game needs a boost. Staying hydrated at work is one of the simplest, most effective ways to boost productivity and keep your brain firing on all cylinders. And while plain water is essential, it doesn’t always cut it – especially if you’ve got a busy, active lifestyle. That’s where Phizz steps in. Phizz uses science to hydrate you 3x faster, helping reduce fatigue and improve your daily performance. Let’s explore why staying hydrated is the ultimate productivity hack and how Phizz can help you tackle your day with ease. Hydration and Cognitive Function Why is Hydration So Important for Your Brain? Your brain is roughly 75% water, making it the ultimate hydration junkie [1]. Even mild dehydration – just 1-2% – can throw your cognitive performance out of whack [2]. Staying hydrated isn’t just about quenching thirst — it’s about supporting productivity, mental clarity, and overall performance. Hydration keeps your brain online and operating at full capacity, helping you to stay sharp. For most of us, hydration and productivity are a winning duo, keeping our brains in top gear and our workday on track. The Benefits of Hydration for Productivity How does hydration affect productivity for the better? Improved memory: A hydrated brain is a high-performing brain, making it easier to recall information and hit deadlines like a champ. Better focus: Hydration fuels your cognitive performance, keeping your brain alert and steady, even when getting through marathon meetings or arm-length to-do lists. Reduced brain fog: Dehydration is like a rain cloud hovering over your mental clarity. Staying hydrated keeps your brain bright and sharp. Can Dehydration Lower Work Performance? Short answer: absolutely. Dehydration affects both your brain and body, creating a ripple effect that impacts everything from your focus to your stamina. Studies show that when your brain isn’t properly hydrated, cognitive processing slows, making tasks that require concentration and decision-making feel like solving a Rubik’s cube blindfolded [3]. Mistakes become more frequent, and your ability to think critically or adapt to challenges diminishes. It doesn’t stop there. Dehydration also hits your energy levels hard, leaving you feeling sluggish and unmotivated. Even simple tasks, like replying to emails or completing routine paperwork, can feel disproportionately exhausting. Over time, this dip in performance can lead to frustration and reduced productivity, especially if you’re juggling a demanding workload. Simple Ways to Stay Hydrated During the Workday Start your day with hydration. Kick off your morning routine with a big glass of water – it’s exactly what your body needs after all those hours you were sleeping. Starting hydrated sets you up for sustained focus and energy as you dive into your tasks. Keep a water bottle handy. Sip, don’t slug. Small, consistent sips mean your body absorbs more, keeping you hydrated without sending you on endless trips to the loo. Think marathon, not sprint. Set hydration reminders. It’s easy to forget to drink water when you’re deep in work. Set a reminder on your phone or use an app to nudge you every hour to take a few sips. Track your intake. Use a water-tracking app, a journal, or one of those clever water bottles with built-in measurements to keep tabs on your daily hydration. Sometimes, seeing your progress visually is all the motivation you need to keep sipping and staying on track. Snack smart. Reach for water-rich snacks like cucumbers, watermelon, or oranges. Not only do they help keep you hydrated, but they also deliver essential nutrients to keep your energy levels up and your body feeling its best. Hydrate before and after activity. Whether it’s a brisk walk on your lunch break or a workout after work, make it a habit to drink water before and after physical activity to keep your energy levels high and ward off dehydration. Add variety to your drinks. Research suggests that 52% of Brits think drinking plain water is boring [4]. If this is you, infuse your water with fruit or mint for flavour. Or, for an extra boost, try hydration solutions with electrolytes, like coconut water or Phizz. Why Your Brain Loves Phizz Your body relies on electrolytes to deliver water where it’s needed most – right into your cells. If this delicate balance is off, even slightly, no amount of water will hydrate you effectively. Dehydration is bad for brain function. It alters activity in your pre-frontal cortex and negatively impacts memory, focus and decision-making. Phizz contains a scientifically formulated blend of essential electrolytes and vitamins that help your body hydrate 3x faster than water alone. The result? Better brain function and less mental fatigue. Whether you’re battling a post-lunch slump or gearing up for an afternoon brainstorming session, Phizz keeps your brain sharp and ready to perform. Hydration and Productivity: The Bottom Line Hydration fuels productivity; it’s that simple. By keeping your body and brain properly hydrated, you’ll feel more focused, energised and ready to tackle your day. Whether it’s through water, water-rich snacks, or electrolyte-enhanced drinks like Phizz, prioritising hydration can make a tangible difference to how you function and feel throughout your workday. Think hydration, think Phizz. References https://pmc.ncbi.nlm.nih.gov/articles/PMC6603652/ https://pmc.ncbi.nlm.nih.gov/articles/PMC4207053/ https://www.tandfonline.com/doi/abs/10.1080/07315724.2012.10720011 https://www.google.com/url?q=https://www.billi-uk.com/news/company-news/why-arent-we-drinking-enough-water/&sa=D&source=docs&ust=1734416486430981&usg=AOvVaw235IlxsxgAw6pdkYdtjZvZ